My official job title is full professor of Communication and Media in the Department of Media & Communication (Erasmus University Rotterdam). I am a member of the Erasmus Research Centre for Media, Communication, and Culture, the (national) Research School for Media Studies (rMES) and NeSCoR (Netherlands School of Communication Research) and NeFCA (Netherlands Flanders Communication Association. I received my MA (1985) and PhD (1991) in psychology at Leiden University, the Netherlands. Before coming to Erasmus University in 2009, I worked at the Amsterdam School of Communications Research (ASCoR, UvA) and the psychology department of Leiden University.
My research takes the ubiquity of the Internet as a starting point and aims to understand and explain the changing relations between media consumers and media producers in contemporary participatory culture. The project builds upon my earlier research on interactive entertainment media, in particular video- and computer games. Recently, the studies investigate different kinds of UGC (User Generated Content), that is, the content people purposely publish online, the persuasive properties of (online) games, and the emotional impact of different media, including traditional ones. See Current Research for the details.
Amsterdam, Leiden, and administration
Administration and management have always been part of my academic positions. Currently I am the Director of Education in the management team of ESHCC (Erasmus School of History, Culture and Communication) and the Secretary of the Department of Media & Communication. In 2017, I became one of three academic sponsors of the Community for Learning and Innovation (CLI), aiming at educational improvement and innovation. Another large managerial duty is the Presidency of NeFCA, the Netherlands Flanders Communication Association. At ASCoR (UvA) I was the director of the Center for Popular Culture and Chair of the Media Entertainment group. I co-founded the Special Interest Group Game Studies in the International Communication Association and the Dutch chapter of the Digital Games Research Association. I serve and have served on the editorial board of several journals, including Media Psychology, Games & Culture, The Journal for Media Psychology, Theory & Psychology, and P&M. Outside academia, I am the president of the Dutch Scientfic Council of Media Literacy, founded in December 2018. I am also a member of the Advisory Board of ‘Kijkwijzer’ (the Dutch rating system for audio-visual productions). In the EU gaming project PEGI (Pan European Game Information), I am member of the Experts Board and Chairman of the Complaints Board.